School of
Information Technology and Electrical Engineering

A Big Data Divide: How is the creation and use of large data sets impacting the ways we think and know?

Mark AndrejevicWed, 02/10/2013 - 13:00
Prof Shazia Sadiq

This talk develops the notion of a “big data divide” to describe the asymmetric relationship between those who collect, store, and mine large quantities of data, and those who are the targets of data collection. It argues that this distinction is important because it highlights differential access to ways of thinking about and using data. Drawing on original survey and interview findings about public attitudes toward the collection and use of personal information, it argues that emerging forms of privacy concern are related to the asymmetries associated with data mining and the forms of knowledge it produces. 


Mark Andrejevic is Deputy Director of the Centre for Critical and Cultural Studies and an ARC QEII Research Fellow at the University of Queensland. He writes about digital media, privacy, and popular culture and is the author of three books: Infoglut: How Too Much Information is Changing the Way We Think and Know (2013); iSpy: Surveillance and Power in the Interactive Era (2007); and Reality TV: The Work of Being Watched (2004), as well as numerous articles and book chapters.

Seminar Type: 

ITEE Research Seminar